Enterprise Marketing Management

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Featured Case Studies

Customer Case Study:
PAC 2000A Group

Customer Case Study:
Boden

All Enterprise Marketing Management Case Studies

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Cross-channel marketing optimization
All Cross-channel marketing optimization case studies.
- Case studies by product
  
  IBM Campaign
  
  IBM Contact Optimization
  
  IBM Distributed Marketing
  
  IBM eMessage
  
  IBM Interact
  
  IBM Opportunity Detection
  
  IBM PredictiveInsight
Marketing performance optimization
All Marketing performance optimization case studies.
- Case studies by product
  
  IBM Marketing Operations
  
  IBM Marketing Operations Ondemand
Customer experience management

All Customer experience management case studies.
Digital marketing optimization
All Digital marketing optimization case studies.
- Case studies by product
  
  IBM AdTarget
  
  IBM Digital Analytics
  
  IBM Digital Analytics for Social Media
  
  IBM Digital Analytics Impression Attribution
  
  IBM LIVEmail
  
  IBM Product Recommendations
  
  IBM Search Marketing
Price, promotion and product mix optimization
All Price, promotion and product mix optimization case studies.
- Case studies by product
  
  DemandTec Price Optimization