A static Web page contains content that displays the same way each time the page is requested from a browser. An example of a static Web page is a help page that contains contact information (such as return policy or "brick and mortar" store locations) that does not change frequently.
A static store page is created using only HTML. Static store pages can contain HTML tags and text, as well as other elements suitable for the page, such as images and animation, but they do not make use of the information in the database.
Note: Static Web pages cannot be globalized. In order to create globalized pages you must use dynamic Web pages. For more information on creating globalized store pages, see the WebSphere Commerce Store Development Guide.