Overview of Eloqua ReST API Connector

Eloqua is a marketing automation SaaS company which develops automated marketing and demand generation software and services for business-to-business marketers to improve the quality and quantity of customers' sales leads and streamline their sales processes. Eloqua automates, executes, and measures key marketing and lead management processes along every step of the sales funnel – from lead generation to close. The Eloqua platform is based on a Service-Oriented Architecture (SOA), in which all objects can use Web Services to access bi-directional data-level integration.

IBM Cast Iron Connector for Eloqua uses the Direct Web Service APIs that are offered by Eloqua, which enables users to interact with the platform. The connector enables you to create, retrieve and modify various types of objects that are available on the platform.

You can perform the following activities using Eloqua ReST API connector:
  • Outbound Activities:
    • Create
    • Retrieve
    • Update
    • Delete

The Eloqua ReST API version currently supported by this connector is 1.0.




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Timestamp icon Last updated: Monday, 6 March 2017


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