Benefits of SimpleOrder
Reduction in operational expenses
- Reduces the number of incorrect orders by pre-validating credit, address, service availability, and eligibility of the customers.
- Reduces the number of Customer Service Representatives (CSR) required to face a customer. This is achieved by removing the need for specialized CSRs for different service lines and integrating them into a single order entry system, self-service channels, therby reducing order errors.
- Reduces training costs by reducing the need to have extensive training for CSRs in different service lines, by hiding technical details, and abbreviations.
- Reduces the time to deploy the SimpleOrder solution by using the Enhanced Telecom Operation Map (eTOM) Model as a basis for a industry standard taxonomy and Web Services for interfaces.
- Facilitates easy capture of product rules that can be made available to different channels by using WebSphere Product Center (WPC).



Increase in customer satisfaction
- Reduces dependency on CSRs for service/product inquiry. Instead it facilitates access through Internet, Kiosks, and PDAs.
- Provides a single view of the customer and the services opted by using WebSphere Customer Center (WCC) and WebSphere Information Integrator (WII).
Increase in revenue
- Facilitates easy introduction of new products and services as product lines are no longer distinct verticals.
- Provides a single interface for accessing different product/service lines by facilitating 'up-sell' and 'cross-sell' capability.
- Reduces the time for order entry to billing and collection by reducing the cycle times for order fulfillment.
IBM SimpleOrderTM provides service providers with an excellent foundation for the deployment of an accurate, cost-effective order entry solution. The benefits of the SimpleOrderTM are:
- Reduction in operational expenses
- Increase in customer satisfaction
>> Click each bulleted item to learn more about each benefit.
SimpleOrder: Introduction and Overview > Value Proposition